BUILT TO MOVE
ONE IDEA.
EVERYWHERE
IT NEEDS TO LIVE.
Brand StrategyStreaming ExperienceCampaign CreativeMedia System
All workWORLD BUILT
VOW Network
THE WORK BEHIND THE WORLD
Give Black and Native women a premium screen for stories told without permission.
Brand StrategyStreaming ExperienceCampaign CreativeMedia System
7TH WONDER / MASTERCODEIDENTITY.
EXPERIENCE.
WORLD.
EXPERIENCE.
WORLD.
THE BRAND IN THE WORLD
NOT JUST A LOGO.
A COMPLETE SYSTEM.
Every touchpoint is designed to feel like the same idea—from the first impression to the working product.
ONE IDEA.
THE IDEA
Give Black and Native women a premium screen for stories told without permission.
THE CHALLENGE
Build an entertainment identity that could carry original programming, creators, viewers and advertisers.
THE WONDER
7th Wonder developed the visual world, platform direction and audience experience around the power of voice and story.
THE WORLD
VOW extends across streaming, original programming, creator participation, advertising and campaign systems.
THE RESULT
A focused media brand with the presence and infrastructure to grow into a full network.